Driven Goals
February 26, 2016
Brilliant TED talk, explaining what exactly consumers need [15min]

Joseph Pine during his TED-conference explains in details what consumers need and what can make a Strong Brand. This TED talk was filmed in 2004 which is 11 years ago, but, amazingly, we are still on that stage of Economy when our clients are looking for satisfying their needs for authentic experiences. And if you know you can give it to them, and if you are sure, you are true to yourself – that’s where your Brand stands.

Worth watching:

June 4, 2019

How Storytelling can increase the communication value of your Corporate Branding.

April 19, 2015

5 Ways To Develop A Successful Brand For Small Businesses