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See how CDG helped Turmec create a stronger global brand and digital presence for its international recycling and waste-management business.
Turmec is an Irish engineering company delivering recycling and waste-processing solutions to clients around the world. As the business expanded across multiple markets and recycling sectors, it needed a clearer story, a more unified brand and a digital platform capable of communicating its engineering expertise, innovation and sustainability credentials internationally.
CDG worked with Turmec across brand strategy, positioning, visual identity, website strategy and development, photography, video and motion content. The objective was not simply to redesign the brand, but to create a more commercially effective way of presenting the business to customers, partners and investors.We developed a modern identity and digital system that brought Turmec’s different capabilities together under one coherent brand while retaining the flexibility needed to communicate with individual sectors and audiences.
Authenticity was central to the approach. Rather than relying on generic imagery, the brand uses real Turmec engineers, equipment, manufacturing processes and projects to demonstrate the scale and expertise behind the company.
The result is a stronger international brand and digital platform designed to position Turmec as a forward-thinking leader in recycling engineering and sustainable waste-management solutions, giving the business a clearer foundation from which to compete and grow globally.
