Driven Goals

ATD is a medical print supplier to the pharmaceutical industries worldwide. With precision being paramount we needed to create a brand that would depict accuracy and colour. With a wide open brief to work with CDG managed to design more than three options that the client was happy to choose from as all had their merits.

You can also discover our work with United Drug here.

About The Client

Adhesive Tape & Diecutters, Engineered Diecut, Tape and Print Solutions. ATD specialise in the supply of adhesive backed components which are picked and placed utilising Accuplace equipment. Core competencies encompass coating, laminating, die cutting, printing and ‘concept to turn key’ pick and place solutions. Supplying large pharmaceutical companies like United Drug and Pfizer. Established in 1996, our team of chemists, print technologists and automation engineers work with our team of program managers to ensure on time solutions.

The Challenge

CDG were asked to design all corporate branding, literature and online media.

Our Solution

ATD are not a conventional print company; nor should their brand identity be. CDG designed something very special and unique, yet a strong corporate typeface to imbue the accuracy and specialist work they can produce. We delivered a complete brand solution including brand guidelines and digital strategy for online marketing.

Services Provided

  • Digital Strategy
  • Branding
  • Brand identity guidelines
  • Web Design
  • Corporate Collateral and Signage